Dan J. Barton CEO of Splash and Dash Groomerie & Boutique

Splash and Dash for Dogs

Dan J. Barton, CEO – Splash and Dash for Dogs – St. Petersburg, FL. – Business Superstar


Last year, Dan J. Barton’s Splash and Dash for Dogs was featured as one of Inc. 500’s America’s Fastest Growing Companies for 2014. This followed a three-year growth rate of over 2,000% annually.


Barton is now seeking to expand the franchise network for his canine-care operations. We spoke with him recently on his plans to bring Splash and Dash for Dogs to a retail center near you.
Q: What inspired you to create Splash and Dash for Dogs? And what inspired you to spin this business out into a franchise network?


Dan J. Barton: I have always had a business mindset and a love of pets. I combined these two together when I opened my first pet store, Hollywood Premier Pets. While this was a successful business venture, I wanted to do something that was different, something unique.


The inspiration for Splash and Dash is taken from my experience in the fitness industry in the form of gym memberships and the idea of allowing dogs to still be dogs. As pet parents we want our dogs to look immaculate, yet we want them to be healthy and run around, which is messy. The signature bath service I created allows pet parents to achieve this without spending a fortune. Our unlimited monthly use is the key difference in our pets clean and fresh.


Q: What are the advantages of potential entrepreneurs going into a franchise rather than starting a standalone business from scratch?


Dan J. Barton: There are many benefits of buying a franchise compared to buying a small business. You get the support, national branding and best business practices that are proven to work. What’s more is that the membership program offered at Splash and Dash brings a recurring revenue model that potential business owners would be hard pressed to find in a standalone business or even know where to start with the implementation of it.


Q: What are some of the most common mistakes that new franchise owners make when opening a business for the first time?


Dan J. Barton: There are a few mistakes I have seen new franchise owners make. One is not having enough funding. Many new franchisees think they only need enough to cover the startup costs for the business. This alone is not enough. You need to have enough to cover all the costs for the first three – six months while the business getting started and established.


Another area where new franchise owners tend to fail is in the marketing department. They tend to think a grand opening celebration combined with the national branding they receive from the franchisor is enough to give them the exposure they need. Marketing is the lifeblood of any successful business, including franchises. If marketing wasn’t necessary, even for successful brands, then you would never see advertisements for large corporations such as McDonald’s or Walmart.


Q: How lucrative is the pet industry for franchise opportunities?


Dan J. Barton: The pet industry is growing like crazy. The projected sales for the pet industry are $73 billion for 2014. The pet industry has a lot going for it that other industries do not. As of now, there is not the huge saturation of pet businesses like what is seen with restaurants. It also is a lot less costly business to run and operate.


Moreover, when industries across the board were seeing a decrease in revenue during the recession a few years back, the pet industry actually grew. This is because people are willing to cut their other expenses to ensure that their pets are pampered. It was eye opening to see that this industry is recession proof.


Q: What are your plans for Splash and Dash for Dogs in 2015?


Dan J. Barton: We have very attainable goals for 2015. We plan to open 75 new franchise units across the U.S., and we are also working on opening our 3,000 sq ft training facility based out of Tampa. We know it will be an amazing year and we are excited to see what it has in store for us.


Splash and Dash for Dogs is online at


Article source:

Pet Franchise CEO, Dan Barton, of Splash and Dash Joins Jon and Talkin’ Pets 11/08/14 at 6:30 PM EST

Splash and Dash Groomerie & Boutique Offers Safe and Comfortable Environment with a Wide Array of Pet Grooming Products & Services

Premiere Pet Groomerie and Boutique Offers Selection, Technology, and Knowledge of a Large Pet Store With the Passion and Dedication of a Small Grooming Business

St. Petersburg, FL – October 8, 2014Splash and Dash for Dogs ( is one of America’s go-to sources for all things pet-related. Priding itself on being a big box pet store, yet remaining personable and compassionate like a mom and pop business, Splash and Dash implements the best of both worlds to customers globally.


“With a connection to customers being an integral part of the company’s business model, Splash and Dash created a signature bath membership, where members pay a monthly premium to bring in their pets for unlimited bathing and brushing,” says CEO Dan J. Barton. “Along with this, members also get the opportunity to receive other grooming services as well.”


At a three-year growth rate of over 2000% annually, Splash and Dash for Dogs is featured as one of Inc. 500’s America’s Fastest Growing Companies for 2014.


As an innovator in the PET Industry, Splash and Dash offers the following services as well:

  • Pet taxi – Splash and Dash will pick up your dog and bring them home after. They even pick up items from their pet store boutique for clients. This is perfect for those with disabilities.
  • One Stop Shop – They offer all the services and products you need in one location. Whether you are looking for dog grooming with nail polish or an embellished collar, you will find it there.
  • Free Online Training – Splash and Dash’s online courses will teach you about dog nutrition. This will help you to ensure you are feeding your pets the food they need to be truly healthy.
  • 100% Money Back Guarantee – This is their Founder’s Promise. Every product or dog service in their pet store comes with a money back guarantee from founder, Dan J. Barton.
  • Technology – Splash & Dash embraces technology that improves their customer’s experience in the pet store
  • Rotational Diet Experts – They believe a rotational diet is the healthiest option for your dog. Splash and Dash can assist you with getting your dog on this diet.
  • 10 Point Wellness Review – This is an exclusive Splash and Dash service that looks at 10 key points of your pet’s wellness including: teeth, gums, mouth, skin, coat,overall physique, behavior, eyes, ears and nose. You will get a print-out showing you the overall wellness as well as suggestions for how to improve this.
  • Pet IQ Tracking – You will get updates throughout your dog’s visit to Splash and Dash so you will know right where they are in the process.

The boutique offers a wide selection of goods and products for customers including: dog food, cat food, collars, leashes, beds, bowls, treats, chews, toys and wellness products.


Currently, Splash and Dash is offering franchise opportunities for aspiring business owners in the pet industry (which is currently bringing in a yearly revenue close to $60 BILLION). While other franchises have a strict division between franchisors and franchisees, Splash and Dash are your partner in success, as they have created an atmosphere designed for mutual growth and success. With this opportunity, franchisees receive powerful branding, proven marketing materials, expert training, a recurring revenue model, and the lowest franchise costs in the industry.


Splash and Dash currently has locations in: California, Connecticut, Florida, Indiana, Maine, New York, Oklahoma, Pennsylvania, Rhode Island, Texas, Utah and Australia.

Contact Dan to learn more about Splash and Dash pet franchise opportunities

To learn more about our company or franchise opportunities in your area, please contact:

Dan Barton, Founder & CEO
2822 54th Ave S, Suite 236, St. Petersburg FL 33712
Direct: 7604132857
Fax: (888) 7441438