Doggy Day Care Boom: What it means to Potential Franchise Owners

When it comes to finding the best franchise, many people often go directly to which franchise they think is the hottest. The mentality here is that you strike while the iron is hot and if these businesses are making money, why not jump on the bandwagon? This is the case with doggy daycare franchises across the country. They are popping up everywhere and seem to be the new “it” service pet parents are looking for. This is why it is important to understand the impact it will have on other pet franchises.


The Rise of Doggy Daycare

A decade ago, if you had said the words doggy daycare, most people would have had no clue what you were talking about.  While there were some options, this industry has really only taken off within the last several years. There are several reasons for this. One is that people have proven that they love their pets like family. In fact, people love their pets to the extent that they will go without in order to give to their pets. For working families, especially ones with hyper dogs, this is a good solution. It allows the animal to get exercise, attention and socialization during the day. Today, most people know about doggy daycare, even if they do not understand how it works or how it differs from boarding.


The Influence This Has Had on the Pet Industry

It may seem that a surge in one area of the pet industry would be felt in others. The truth of the matter is that it really has not affected other pet businesses. It has contributed to the growth of the pet industry, though not at the expense of other businesses. There are many pet businesses that have included doggy daycare as a part of their business model to capitalize on this hot trend.  However, this has not detracted from the sales in other categories. For instance, grooming salons have not seen a decrease in sales since this trend emerged. Rather it seems doggy daycare has filled a gap in the industry no one knew was missing.


Is Doggy Daycare a Viable Business Opportunity

Depending on what you are looking for with your business, it can be lucrative. However, you should not choose your pet franchise simply because you think it is trendy as trends come and go. Take the time to understand what the business has to offer, the potential revenue you could earn and what the vision for the company is. It should also be noted that there are several drawbacks when it comes to doggy daycare. You will want to take a look at the entire franchise to understand if this is the right opportunity for you.

Is Doggie Daycare a Lucrative Franchise Opportunity?

Doggy daycares seem like the perfect franchise opportunity when you are looking for a way to secure your future by owning a business. You may have this vision in your head of playing with dogs all day long and having a really great experience. While this can be true in many instances, there are a few things you should think about to understand whether this can be a lucrative business opportunity for you.


The New Trend

Doggy daycare is a new concept. Over the last few decades people have started treating their pets like family. People are starting to put off having a family until later in life and choosing a dog that they spoil like family. The hectic lives people lead today has made pet ownership more difficult. This is where doggy daycares emerged. This is a service that allows dogs to get the exercise and attention they need while their pet parents are working. This relatively new concept has become popular mostly in large cities though there are smaller communities where you may still find a doggy daycare.


The Benefits of Owning a Doggy Daycare Franchise

The biggest benefit of owning one of these franchises is that you can jump on an industry that is hot at the moment. It can be a lot of fun as well. Depending on where you live, there may be a lot of potential for you in regards to customers.


The Drawbacks of Doggy Daycare Franchises

There are a few drawbacks that you will want to consider with this. The cost is one of the first things to think about. Generally, doggy daycare franchises are more expensive to start up, though it should be noted that each franchise has its own fees associated with the opening.

Another thing to think about with this is that you will need significantly more staff than you would if you were opening another pet franchise. This is because you will need more people to care for the dogs than you would need with a Splash and Dash Groomerie & Boutique. This can be very taxing as an owner because you will spend much of your time here and have to hire several employees. 

Marketing costs are generally higher for these companies or franchises because there is not as much known about doggy daycare as there are other pet businesses. This is another way that this franchise opportunity may bring your costs up.


The Conclusion

There is no denying that this is a hot industry. There is potential to make money if you are in the right location with the right company. However, there is a lot more that goes into finding the right franchise. You want to have a company that has a proven business model for bringing in revenue, such as the recurring revenue model with Splash and Dash.